Embrace community. Serve others. Create culture.
These are the words you will find on the walls of a coffee shop in Lexington, Kentucky.
A Cup of Common Wealth is doing what the biggest and best companies in the world aspire to do, create an amazing culture.
A great culture not only inspires your workforce, but helps to promote your brand.
A company's culture goes beyond their benefits and is not something that employees bring with them. It must be set by the founders of the business and it is reflective in the vision, beliefs and values of the organization.
We were lucky to speak with Sal Sanchez, founder of A Cup of Common Wealth, about how they think about culture and how that has helped the growth and success of their business.
This week on Small Business War Stories, Sal Sanchez of A Cup of Common Wealth Coffee.